

Summary
Ever wonder what shows development execs at different networks or platforms are hungry for? This webinar shows a top-line overview of Hulu’s evolution, business model, and what they’re buying from writers.
Every network and streaming platform has its own unique approach to filling its development slate. Usually, that information is passed around within the industry, making it challenging for emerging writers to know and prepare themselves for what executives need.
If you’ve ever wondered what award-winning streamer Hulu, and its sibling platforms Disney+, ESPN+, and NatGeo, are looking for from writers, this is the webinar for you.
In this Stage 32 exclusive on-demand webinar, you’ll see exactly how the entertainment industry is shifting from studios to streamers and how this impacts what they’re buying. You’ll learn the history of Hulu, its subscriber demographics, its business model, and what the decision-makers at the streamer are looking to buy.
You’ll also study the ins and outs of what Hulu is currently producing and licensing, how to connect with the right team for your project, what to consider when you pitch them, and even what you need to know when it’s time to negotiate your deal.
Taking you behind the scenes of the television development space is Kristin Harris, a seasoned entertainment executive with 15 years of experience. She has held key acquisition, development, and production roles at Starz Media, Overture Films, and Cinedigm Entertainment Group.
Kristin currently serves as the VP of Distribution and Acquisitions at Good Deed Entertainment, where she oversees all aspects of the company's distribution arm and manages the release slate, which includes EXTRA ORDINARY, JOURNEY’S END, Spirit Award-nominated TO DUST, and the Academy Award-nominated LOVING VINCENT.
With network mandates in constant flux with market demands and consumer behavior, it’s imperative to stay informed on industry needs to get your foot in the door. After diving into this webinar, you’ll understand how to approach buyers at Hulu, what they’re buying and producing, and how to negotiate your deal.
What You'll Learn
How Did We Get Here
- A history of Hulu
- Where is the platform today?
- The outcomes of the Fox/Disney merger
Who Are Hulu Subscribers?
- Understanding the core Hulu demographic/subscriber base
- How the platform differentiates itself
- Understanding the platform’s audience and content to effectively tailor your pitch
Revenue Models
- An overview of the types of subscriber and revenue models utilized by the platform
- Advertising on the platform
Content overview
- What is the platform producing and licensing – and from whom?
- How to connect with the appropriate teams for your project(s)
- Considerations when pitching the platform
Closing the Deal
- Understanding basic license fees, deal structures, and navigating negotiations
Looking Ahead
- Expectations and ideas of what we might expect from the platform and its sibling OTT channels on a go-forward basis.
Q&A
Executive

Kristin Harris has spent nearly two decades working across development, production, acquisitions and distribution. She is currently the SVP of Production & Development at Vertical Entertainment. In the last year alone Kristin has Executive Produced 10 feature films.
She has held key acquisition, development, and production roles at Good Deed Entertainment, Starz Media, Overture Films, and Cinedigm Entertainment Group. Notable releases that she was involved include SHORT TERM 12, MEADOWLAND, THE MEN WHO STARE AT GOATS, SUNSHINE CLEANING, LAST CHANCE HARVEY, LOVING VINCENT, THE VISITOR, and MASTERS OF HORROR.
Kristin has spent time teaching at UCLA Extension, and maintains an active speaking and guest lecturing schedule, having participated in panels, mentorship programs and events at SXSW, Cannes, and LAFF. She is an alumna of UCLA where she earned her bachelor’s degree in English Literature
Testimonials
"Well-timed, instructor is knowledgeable, engages the audience. Informative." -Shelly B.
"Kristin was amazing! So knowledgeable and articulate. I learned so much." -Maggie G.