Coffee and Content: From The Clone Wars to Your Script- The Force of Preparation

Coffee and Content: From The Clone Wars to Your Script- The Force of Preparation

Happy Sunday, Creative Army!
Have you had a creative weekend so far? Whether you’ve been writing, filming, editing, or simply dreaming up your next big idea, I’ve got some inspiring content to fuel your passion and keep you moving forward. So grab your coffee, and let’s dive in.
In honor of Star Wars Day, we’re celebrating the 20th Anniversary of Lucasfilm Animation. Take a few minutes to watch this beautiful tribute video featuring the team behind The Clone Wars, Rebels, and more, as they reflect on two decades of innovation, storytelling, and collaborative magic. It all started in 2005 when George Lucas launched Lucasfilm Animation at Big Rock Ranch. His vision? Create a fully CG Star Wars TV series unlike anything the world had seen. The result was The Clone Wars, which introduced unforgettable characters and paved the way for a new era of animated storytelling.
In the video, Dave Filoni shares how George would push the team beyond the limits of the technology of the time, challenging them to do or do not, as Yoda famously said. The studio grew into a tight-knit family of artists, technicians, and overseas partners, building worlds and crafting stories that would inspire millions. From Clone Wars to Rebels to the present day, Lucasfilm Animation has shown what’s possible when creativity meets perseverance, and the power of animation to move hearts.
As one team member says in the tribute, “We’ve all grown up together making these stories. And 20 years later, it’s just a little hard to believe.” It’s a great reminder of what’s possible when you commit to the long game and keep pushing the boundaries of your craft.
Now, let’s talk about your project. You’ve got a great screenplay- awesome. And what?
This is a philosophy I’ve shared for years: The “And What?”
You wrote a script. And what?
It’s based on IP. And what?
You have a producer attached. And what?
You’ve locked in a name actor. Fantastic. But still—And what?
The truth is, executives don’t want to have to do all the heavy lifting. They’re looking for you to bring a project in that’s already packaged, polished, and market-aware. Every “And what?” you answer adds value. It’s not about perfection, it’s about preparation.
In this short video, I break down exactly what I mean and how you can start asking the right questions of yourself to position your project for success.
In the comments below, tell me: What’s YOUR next “And What?” on the project you’re working on right now?
As always, here at Stage 32, we love to share stories and knowledge with our fellow film fans. Know someone who would love this content? Share it with them! Tag them below! You can keep up with all of our content by subscribing to the Stage 32 YouTube. For more inspirational, educational, and motivational content on all things entertainment industry, follow me on Instagram and X @rbwalksintoabar.
Wishing you a very happy, healthy, & creative Sunday.
Cheers,
RB
StarWars | Lucasfilm Animation 20th Anniversary
RBWalksIntoABar | My “And What?” Philosophy
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About the Author

Richard "RB" Botto
Actor, Producer, Screenwriter, Voice Artist
Richard "RB" Botto has created the online platform and marketplace designed to democratize the entertainment industry, Stage 32. By leveling the playing field for all film, television and digital content creators and professionals worldwide, Stage 32 provides networking and training opportunities as...